The Georgia Straight: Mine & Yours Highlighted for Sustainable Fashion During Earth Month

Mine & Yours was featured in an Earth Month article by The Georgia Straight highlighting founder Courtney Watkins and the growing role of resale in sustainable fashion. The piece reflects on how Watkins launched Mine & Yours more than a decade ago with the idea that secondhand shopping could still feel luxurious and curated rather than chaotic.

In the article, Watkins discusses how her perspective on sustainability evolved as she learned more about the environmental impact of the fashion industry. While the brand initially focused on offering great designer finds, resale naturally became part of a broader conversation about reducing waste and extending the life of clothing.

The feature highlights Mine & Yours as an example of how pre-loved fashion can remain exciting and aspirational, showcasing everything from coveted designer handbags to statement pieces that customers can enjoy at a fraction of their original cost. It also notes the brand’s educational initiatives, such as sharing sustainability tips with its community through social media.

Watkins summarizes the brand’s philosophy with a simple rule for shoppers: “Check if it exists secondhand first.”

READ THE FULL ARTICLE